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ChatGPT search, Safari's new blocker, and SEO vs Java for news sites - all this and more in this week's Content Aware.
ChatGPT "launching search"
Some online ferreting hints at the possibility of a pure search site in ChatGPT clothes due soon, which would surely represent a seismic event in the Google HQ down the road.
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Financial times
If OpenAI is paying you for your content and signalling to users that it came from your title, what happens for content it does not pay for? Such is the scenario with ChatGPT and the Financial Times after the title signed a licensing deal with the AI firm this week, and the questions being asked in the offices of other non-licensed media owners and their lawyers.
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Handheld gatekeepers
The next Safari browser on iPhones seems set to allow users to block elements from pages and sites, including ads, cookie banners, and story elements or design choices they don't like. It is earmarked for Safari 18, scheduled for later in 2024 as part of a wider feature set to include things like AI-generated page summaries.
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Lawyers, assemble!
More US newspapers are suing OpenAI and Microsoft for content theft. Eight big titles owned by Alden Global Capital, including the Chicago Tribune and New York Daily News, have filed a similar claim to that initiated by the New York Times last year. Although this is a separate action, the suit could end up being combined with the existing NYT action.
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Coders - look away
Professional writers and editors rightly treat a web search result as a suggestion when trying to establish fact. As AI-generated answers proliferate and search engines don't seem capable of sifting fact from fiction - or don't think it is their job to do so - more professions have become circumspect of devalued search results. Coders are the latest, pointing the finger at an AI firm for spamming junk answers to coding questions into general search results.
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When the door is slammed shut
What do you do when the people you want to speak to, or the sources you wish to respond, dismiss your presence or intention completely? This is not a new reality to members of the press, but it is increasing in regularity. Poynter concludes a four-part report into strategies available to journalists to defend against a head-in-sand approach to answering questions. All four parts are included in a PDF link.
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SEO vs Java for news sites
Mr SEO Barry Adams turns Neo in the matrix this week, and gets all technical in his report on the impact he says JavaScript has on news sites' ability to rank well for search. Do you use it extensively on your site? Suffice to say Barry is not a fan - it can have enormous impacts on page load speeds if used badly.
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This is probably the right moment to talk about another two big events Glide will be at this year, one this month, the other in October.
Come and join us in Copenhagen for the European Keynote Watch Party of Vercel Ship '24, with more than an eye on AI-native user experiences and building composable web applications.
Read about it here, including a link to register.
Meanwhile, we remind SEO fans that we will again be at the NESS2024 News and Editorial SEO Summit in October,, alongside Barry and other luminaries of the SEO world.
Click here to learn more and book your virtual seat at the event focused on publisher SEO.
No matter where you are on your CMS journey, we're here to help. Want more info or to see Glide Publishing Platform in action? We got you.
Book a demo
