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Book a demoGoogle's content plans, X's moderation, and privacy - all in this week's Content Aware.
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Is Apple's Safari becoming a content zoo?
Apple intends to update Safari with an ad-blocker and a text summarisation tool. This tool, being called a "web eraser" will strip out adverts and use an AI function to reduce text to a summary. It's also persistent, meaning once a page is so stripped, all future sessions will follow the rule. There has of course been zero consultation with media organisations.
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Google is building its own walled garden
We've written about Google's 2024 I/O, and so has Ricky Sutton. He's been consistently correct about the direction the company is heading with content. As he puts it, "My first question in AI Overviews will be: 'Hey Google, how do you suggest content creators fund themselves if they can no longer rely on traffic from search or advertising from Google?'"
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When shortcuts ain’t
Being a dissenter isn't easy in the AI gold rush, yet Edward Zitron is doing a fine job. Even if you don't agree, strong opinions on much-heralded AI products with limitations that mean they don't seem to have a genuine use case must be worth reading.
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It's not data privacy, it's your privacy
Brave's head of Data Protection, Pat Walshe, shares his insight into personal rights in the digital realm, and questions the privacy claims of the tech giants. It's someone from the inside, looking out and a good listen.
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Project Liberty wants to take over TikTok
Frank McCourt, better known as the billionaire former owner of the LA Dodgers baseball team, is heading up a consortium called Project Liberty that wants to buy TikTok from Chinese owner Bytedance. Under a law signed by President Biden, Bytedance has until January 2025 to divest itself of the social platform. McCourt's bid group contains luminaries such as Sir Tim Berners-Lee, so it appears it's not just an attempt to own a cash-cow.
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Everything in moderation
Sometimes it feels like it's the mid-17th century, when printing presses were seen as dangerous machines that could, and did, disrupt the social order. The EU is attempting to bring X's printing press to heel, with particular concerns over the reduction made in staffing the platform's moderation teams.
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"Just because the account has my photo doesn't mean it's me"
Advertising giant WPP has been targeted in a sophisticated online sting that was fortunately detected before damage could be done. Attackers used AI voice cloning technology as one of their malign tools, but the main deceptive substance of the attempted scam was simply an image of CEO Mark Read.
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