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Indian publishers near Google deal, audio habits, and SLAPP scrutiny - all in this week's GPP Content Aware media newsletter.
WEEKLY CATCHUP
ICYMI in Media: June 1st, 2022
For your evening, morning, or day.
Welcome to Content Aware, GPP's exclusive weekly update of what's new, interesting, or essential in the world of media, and other good reads. Feel free to pass it on, or send interesting morsels to news@gpp.io
Harms and benefits
With a wealth of data across the UK's national online experiences, Ofcom's 2022 Online Nation report makes interesting reading for anyone in publishing.
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SLAPPing down fair scrutiny
It's a known that the UK legal system is open to abuse to protect the wealthy from investigation and exposure - just how often this happens is now a little clearer thanks to this great piece.
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Indian publishers next for Google payouts
Alphabet boss Sundar Pichai says Google is in talks with numerous Indian publishers for a cash-for-content deal. Is this a move before regulators enforce a plan, and will Facebook be forced to follow suit?
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Keep it simple, stupid
We read a lot of academic writing at GPP and it can be hard work. Better to be like Orwell, and keep your writing plain - you'll get more readers. Also... fonts!.
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It was big. It came in fast.
The SEO community are still assessing Google's recent core search algorithm update. We'd all like specific names for them, but Google won't play and seems to want them to go unnoticed - kind of difficult if your Analytics graph looks like a seismological sensor after Krakatoa.
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Brits go wild for audio
Digital audio revenues for publishers soared 500% in the year, as British listeners get ever keener on podcasts.
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Forbes still up for grabs
The Hong Kong-owned US publisher was said to be looking at going public via the trendy SPAC route - but now seems back to courting individual buyers.
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Twitter fined $150m
Twitter exploited user data to sell targeted advertising until at least 2019 - a no-no, say regulators.
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Thanks to all for the tips and recommendations!
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